Privacy notice

The figures you enter into the calculator stay in your browser unless you choose to send yourself the results. If you fill in the email form, we collect your first name, email address, the type of business you describe, and a summary of your calculated result (current monthly take-home, required monthly take-home, monthly income gap, required monthly and annual turnover, and your progress percentage), along with the date you submitted it.

We store it so we can email you your Dream Life breakdown and next-step action plan, and so we can understand, in aggregate, how the calculator is used and improve it.

Submitting the form asks us to send you your own result. We only add you to occasional business-growth emails if you actively tick the separate optional consent box. That box is never pre-ticked, and you can unsubscribe from any marketing email at any time. Your legal basis for marketing is your consent under the UK GDPR and PECR.

You can ask us at any time for a copy of the information we hold about you, ask us to correct it, or ask us to delete it. Contact us using the email address you received your results from, and we will action deletion requests promptly.

We never sell, rent or trade your personal information. It is stored securely with our hosting and database provider and shared only with the service providers needed to send you email.

Dream Calculator does not use advertising or tracking cookies. Only the technical storage required to run the app in your browser is used.